Actress Jennie Garth & SoulMate™ Diamonds Celebrate the Birth of a New Tradition in Heirloom Jewelry

Proceeds from Special Event & Online Auction to Benefit The Children’s Defense Fund

Los Angeles, CA (May 2, 2006) -- SoulMate™ diamonds - one natural diamond, two stones -and celebrity mom Jennie Garth will come together this Mother’s Day to launch a new tradition in heirloom jewelry that honors the birth of a child. On Thursday,
May 11th, Ms. Garth will present the new collection of SoulMate™ diamond pendants during a fun filled day of shopping, lunch, music and activities for children at NOM (Naissance on Melrose) LA’s most fashionable maternity boutique.

The SoulMate™ diamond pendants mark a new tradition of honoring motherhood in celebration of the birth of a child like never before. SoulMate™ diamonds are different from any other - rare, natural diamonds that have locked inside not one, but two exceptionally beautiful stones! SoulMate™ diamonds share an eternal connection as they were developed deep within the earth over three billion years ago and are destined to stay together. This precious pair of diamonds symbolically represents the bond between a mother and child as each pendant set comes with a Certificate of Authenticity that expressly states each pair of SoulMate™ diamonds has remained together - from the mine to the cutter, to the designer to the store, to you and your child.

"As a mother I am fortunate enough to have resources so many others are not,” says mother, actress and child advocate Jennie Garth who agreed to host the event on behalf of The Children’s Defense Fund. “This new tradition gives all of us an opportunity to lend our support at a time when we celebrate motherhood."

Proceeds from the special event and a supplemental online auction will benefit The Children’s Defense Fund’s “Leave No Child Behind”program.

Jennie Garth has personally initiated the online auction for which ten Hollywood moms will donate one half of their SoulMate™ diamond pendants. The highest bidders will forever share a common bond with that celebrity – soul mates together in their effort to help others. Charity Folks, the leading online charity auction venue, will host.

The auction will take place online at www.charityfolks.com with Jennie Garth, Nicole Kidman, Rachel Ray and Cheryl Hines signed on. Auction details will be forthcoming.

About SoulMate™

JB DIAMONDS, a Diamond Trading Company Sightholder, one of the largest and most respected manufacturers and distributors of polished diamonds and diamond jewelry in the world, introduces SoulMateä one rare natural diamond, two unique stones bound together for eternity.

The traditional story of a natural diamond begins billions of years ago when volcanic explosions and intense pressure created rough stones of crystallized carbon. When mined, these rough stones are cut, polished and made into jewelry. However, somewhere, deep within the earth, there are stones different from the others - rare, natural diamonds that have locked inside not one, but two gemstones! These SoulMateä diamonds were forged 3.3 billion years ago and, like the love between a husband and wife, parent and child, sisters or special friends, they are destined to stay together forever.

SoulMate™ diamond pendants are Hollywood’s hottest new heirlooms shared by celebrity mothers and daughters including Madonna and Lourdes; Reese Witherspoon and Ava; Joely Fisher and Skylar; Jamie Lynn Sigler and her mother; Andrea Bowen (Desperate Housewives) and her mother; Autumn Reeser (The OC) and her mother and now Jennie Garth and daughters.

About Children’s Defense Fund

The mission of the Children's Defense Fund is to Leave No Child Behind and to ensure every child a Healthy Start, a Head Start, a Fair Start, a Safe Start, and a Moral Start in life and successful passage to adulthood with the help of caring families and communities.

CDF provides a strong, effective voice for all the children of America who cannot vote, lobby, or speak for themselves. We pay particular attention to the needs of poor and minority children and those with disabilities. CDF educates the nation about the needs of children and encourages preventive investment before they get sick or into trouble, drop out of school, or suffer family breakdown. CDF began in 1973 and is a private, nonprofit organization supported by foundation and corporate grants and individual donations. We have never taken government funds.

About Charity Folks

Charity Folks is the leading online charity auction venue. Inspired by the belief that there's nothing more important than the work nonprofits are doing to improve people's lives, Charity Folks strives to provide innovative ePhilanthropy solutions that help raise the money & awareness needed for nonprofits to accomplish their mission.

Jennie Garth and SoulMate™ Diamonds
Thursday, May 11th
12:00 PM – 4:00 PM
NOM (Naissance on Melrose)
8254 Melrose Avenue
Los Angeles, CA 90046

By Invitation Only

For more information please contact:

Sara Stein or Margaret Schell
SPR
A Fashion Agency Located in the Heart of Hollywood
P: 323.466.8001
F: 323.466.8002
E: sara@sprla.com
E: margaret@sprla.com

1722 1/2 Whitley Avenue
Hollywood, CA 90028